Privacy policy

Last Updated: June 17, 2025

Introduction

Mi Casa Furniture ("we," "us," or "our") operates this store and website, together with all related information, content, features, tools, products, and services (collectively, the "Services"). This Privacy Policy explains what personal information we collect, the reasons we collect it, how it is used and shared, and the safeguards we put in place to protect it.

This policy applies when you visit our website, create an account, place an order for furniture such as sofas, dining sets, beds, or servers, sign up for our newsletter, contact our customer service team, or otherwise interact with us.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you confirm that you understand how your information will be handled as described here. If you do not agree with these practices, please do not use the Services.

1. Information We Collect

We gather information you provide directly to us, information collected automatically as you browse our site, and information obtained from third-party sources. The categories of personal information we collect include:

Identifiers & Contact Details — your name, email address, mailing address, phone number, account username, password, and similar identifiers.

Financial & Payment Data — payment card details, billing address, transaction history, and payment confirmations. Complete card numbers are processed and stored by our certified payment providers, not on our own servers.

Commercial Information — products you view, purchase, return, or exchange, items left in your cart, wish lists, and your general shopping preferences.

Internet & Network Activity — browsing history, search history, how you interact with our website, IP address, browser type, device identifiers, operating system, and network connection details.

Geolocation Data — your approximate location derived from your IP address.

Inferences — insights drawn from the categories above to understand your preferences, characteristics, and shopping behavior.

2. How We Collect Information

Directly from you — when you register an account, place an order, subscribe to email updates, contact customer service, complete a survey, or enter a promotion.

Automatically — through cookies, web beacons, pixel tags, and similar technologies whenever you access the Services. These tools help us remember your preferences, understand how you browse our catalog, and improve the overall shopping experience.

From third parties — from service providers, business partners, advertising networks, and analytics platforms that share information about you or your interactions with our Services.

3. How We Use Your Information

We use the personal information we collect for the following purposes:

Order fulfillment and service delivery — processing and shipping your furniture orders, sending confirmations, managing returns and exchanges, and providing customer support.
Account management — creating and maintaining your account, remembering your preferences, and tailoring your shopping experience.
Marketing and advertising — sending promotional communications and displaying personalized advertisements about products and services that may interest you, both on our site and on other platforms.
Analytics and improvement — studying usage patterns, conducting research, developing new products and features, and enhancing site functionality.
Security and fraud prevention — identifying and investigating fraudulent transactions, unauthorized access, and other unlawful activity, while protecting the rights and safety of Mi Casa Furniture, our customers, and others.
Legal compliance — meeting applicable laws, regulations, legal processes, and enforceable governmental requests.

We may share personal information with the following categories of third parties:

Service Providers — companies that perform work on our behalf, including payment processors, shipping and fulfillment carriers, data analytics providers, customer support tools, website hosting, email delivery, and marketing assistance.

Business & Marketing Partners — advertising networks, social media platforms, and analytics providers that help us deliver and measure advertising campaigns.

Affiliates & Corporate Group — our parent company, subsidiaries, and affiliated entities that support our business operations.

Legal & Safety Purposes — we may disclose information when required by law, in response to valid legal process such as subpoenas or court orders, or when we reasonably believe disclosure is necessary to protect our rights, your safety or that of others, investigate fraud, or respond to a government request.

Business Transfers — in connection with a merger, acquisition, bankruptcy, sale of assets, or similar corporate transaction, your information may be transferred as part of that deal.

5. Cookies & Tracking Technologies

Cookies are small data files placed on your device that help us recognize you, retain your preferences, and understand how you navigate our website. We use three main types:

Essential Cookies — required for core site functionality, including security, network management, and accessibility.
Analytics Cookies — help us understand how visitors use the site by collecting and reporting information anonymously.
Marketing Cookies — used to track visitors across websites so we can display advertisements relevant to your interests.

You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may limit how some features of the Services operate.

6. Your Privacy Rights

Depending on where you live, you may be entitled to specific rights concerning your personal information.

6.1 Rights Available to All Users

Right to Access — request a copy of the personal information we hold about you.
Right to Correction — request that we fix inaccurate information we maintain.
Right to Deletion — request that we delete your personal information, subject to certain exceptions.
Right to Data Portability — receive your information in a structured, commonly used, machine-readable format.
Right to Opt Out of Marketing — unsubscribe from promotional emails by clicking the unsubscribe link in any marketing message or by contacting us directly.

6.2 Additional Rights for California Residents (CCPA / CPRA)

If you are a California resident, the California Consumer Privacy Act and the California Privacy Rights Act grant you the following additional rights:

Right to Know — request disclosure of the categories and specific pieces of personal information collected about you, the sources of that information, the business purposes for collecting it, and the categories of third parties with whom it is shared.
Right to Delete — request deletion of your personal information, subject to limited exceptions (for example, information needed to complete a transaction, detect security incidents, comply with legal obligations, or perform certain internal uses compatible with your expectations).
Right to Opt Out of Sale or Sharing — we do not sell your personal information as defined by the CCPA/CPRA. To the extent that sharing your information for cross-context behavioral advertising constitutes a "sale" or "sharing" under applicable law, you may opt out by contacting us using the details at the end of this policy or by enabling the Global Privacy Control signal in your browser.
Right to Correct — request correction of inaccurate personal information.
Right to Limit Sensitive Information — we do not use sensitive personal information for purposes beyond those permitted by the CCPA/CPRA.
Right to Non-Discrimination — we will never deny you goods or services, charge you a different price, or provide a different level of service because you exercised your privacy rights.

Disclosure of collection practices (preceding 12 months):

Categories collected: identifiers (name, email, address), commercial information (purchase history), internet and electronic network activity (browsing and device information), and geolocation data.
Sources: directly from you, automatically through your use of the Services, and from third-party service providers and business partners.
Business purposes: fulfilling orders, providing customer support, personalizing your experience, analytics, fraud prevention, and legal compliance.

7. How to Exercise Your Rights

To submit a request under this policy, email us at info@micasafurniture.net or write to the mailing address listed in the Contact Us section below.

To safeguard your privacy, we may need to verify your identity before processing a request. We will respond within the timeframes required by applicable law. If you appoint an authorized agent to act on your behalf, we may ask for proof of that authorization and may still require you to confirm your identity directly.

8. Data Retention

We keep your personal information only for as long as needed to fulfill the purposes described in this policy, unless a longer retention period is required or permitted by law. Once the information is no longer needed, it is securely deleted or anonymized.

9. Data Security

We apply appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction — including SSL encryption and PCI-compliant payment processing. However, no method of transmitting data over the Internet or storing it electronically is completely secure, and we cannot guarantee absolute protection.

10. Children's Privacy

Our Services are not directed at individuals under the age of 16, and we do not knowingly collect personal information from children in that age group. If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can remove it.

11. International Data Transfers

Your personal information may be transferred to, stored, and processed in countries other than your own. When we transfer data internationally, we rely on appropriate safeguards — such as Standard Contractual Clauses approved by the European Commission — to ensure an adequate level of protection.

12. Third-Party Links

Our website may include links to third-party websites or services that we do not operate. We are not responsible for the privacy practices of those third parties, and we encourage you to review their privacy policies before providing any information.

13. Changes to This Privacy Policy

We may revise this Privacy Policy periodically to reflect changes in our practices, technology, legal requirements, or other factors. When material changes are made, we will update the "Last Updated" date at the top of this page and provide additional notice where required by law. We recommend reviewing this policy from time to time.